006: Why Traditional Goal Setting Doesn’t Work for You: How to Set Goals That Actually Move You Forward

In this episode of the Good Girl Rebellion podcast, we’re talking about the final part of the REBEL framework: Liberating Results.A lot of capable women are successful on paper. We work hard, achieve goals and keep moving forward - but when we stop and ask ourselves what we actually want, the answer can feel surprisingly unclear.In this episode, Anna explores why so many good girls find it easier to work towards other people’s goals than define success for themselves. We talk about busy work versus meaningful work, why committing to goals can feel uncomfortable, and how to start building a business and life that genuinely works for you.Anna also shares:Why good girls are trained to achieve goals, not necessarily choose themHow external accountability affects motivationWhy being busy can become a distraction from bigger decisionsA gentler approach to goal setting using 'good, better, best'Why changing direction is not the same as failureHow to focus on freedom, fulfilment and values alongside growthThis episode is an invitation to stop asking what you 'should' want and start defining success on your own terms.Follow Anna on Instagram: @annaccampbellFind out more about the Good Girl Rebellion: goodgirlrebellion.comGet the Business Book Awards 2026 shortlisted book, Good Girl Rebellion: Build the Business, Break the Rules, Be Limitless