016: How To Tune In To The Frequency Of Buyers

In this episode of Sky High Results Online Podcast, I'm talking about what to do when your marketing falls on deaf ears... and how to stop spiralling into a pit of self-doubt and crisis. The big problem is so many coaches and consultants know the magic of what they do, but they have a hard time getting people on board. When you share your ideas, people look at you with puzzled looks or your social media posts get crickets, and your programs just aren't selling. So, why does this happen? Firstly, it's because you're stuck THINKING about your concepts and ideas rather than creating ACTUAL results for yourself or clients. Secondly, you don't trust yourself to fully share because you stay in fear of judgement or being attacked online. This may not even be a conscious thought, rather a hangover from past experiences. It's time to go narrow and deep into your concepts, ideas and strategies to decide the core concept you will share, ie what do your potential buyers need to BELIEVE in order to buy? Develop and share your signature stories to bring your message to life. Our brains are wired to respond to stories and this alone will radicallly increase your engagement with your audience and will get you on the frequency of your buyers. Consistency is everything, so try not to get caught up in the "drama" of not getting the traction you deserve with your message and instead get into the data of your results. How often are you actually showing up and sharing your message? Measure the frequency and views of this, because you need more expsoure than you think of sharing the same idea to get the results you expect. It is a great idea to show up on the same platform to start building that consistency that builds trust and massively boosts your engagement. What's ONE core concept you can go deeper on with your potential buyers to ensure you get on their frequency? Jump on over to my Connect & Convert group and let's workshop your ideas! Show Resources: Ask me any questions about the effectiveness of your message by posting in my free Facebook Group. Click here to request to join. Watch my live training on how to get clear on your marketing message here.