#024 - How To Make Company Swag That Doesn't Suck 🔥✨

Join thousands of marketers and business owners who trust Promo Punks™ for custom merch that elevates. Get your FREE custom quote in 30 minutes; discover branded products that don’t just promote, but transform your events, engage your team, and level up your brand experience: https://promopunks.com.au/collections/all-10-000-productsIn this episode of Promotions Playbook, hosts Will Campbell and Pascal Wieder delve into the essential strategies for creating effective merchandise that resonates with customers. They emphasize the importance of prioritizing your product over branding, especially when you’re just starting out. The duo encourages listeners to engage directly with their customers to understand their needs and preferences, suggesting methods like newsletters and limited edition offers to gather feedback. They also discuss practical considerations for product selection, highlighting the need for quality and practicality in promotional items.Follow Promo Punks:https://www.facebook.com/promopunkshttps://www.instagram.com/promopunks/https://www.tiktok.com/@promopunkshttps://www.linkedin.com/company/promo-punks-co/https://medium.com/@UC7LgXddjlT_hb3XbLgCok2Q Timestamps: 00:00:00 - Introduction00:00:00 - Product First, Branding Second00:01:07 - Creating Merch That Resonates00:02:45 - Understanding Your Audience00:05:27 - Designing for Impact00:07:47 - Building a Successful Merch Portfolio