027: Storytelling Secrets with Don Yaeger

from The Speaker's Edge · host Roddy Galbraith

Visit MaxwellLeadership.com/Speak to learn more about the Maxwell Leadership Certified Team! In this episode, Roddy and Susan Galbraith sit down with master storyteller Don Yaeger to reveal the secrets behind captivating storytelling. Don shares his journey from Sports Illustrated journalist to bestselling author and sought-after speaker, including a memorable story about scoring against Michael Jordan. Then, Roddy unpacks eight practical storytelling principles, showing listeners how to make their stories more engaging, memorable, and relevant to their audience. The episode offers actionable advice for speakers who want to find, shape, and deliver stories that truly resonate.

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This episode was published on September 1, 2025.

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