035. Conquering the Mental Games of Video Creation w/ Diana Gladney

It’s no secret that online platforms love video content. But it’s also no secret that creating video content can easily feel overwhelming… and if we’re honest, there’s a lot of junk up in our heads that has to be dealt with too. When Diana Gladney moved from the corporate banking world into online business, she  was pulled kicking and screaming into video creation. Not only did she become an expert at content creation with video, she’s worked with Amazon, Google, Social Media Examiner, ECamm, TubeBuddy, and many more.Diana now focuses exclusively on helping busy entrepreneurs to simplify the video creation process.   💡 RESOURCES “The One Right Video: An Entrepreneur’s Guide to Grow Your Community, Get More Qualified Leads, and Close More Sales Using YouTube” by Diana Gladney👉👉 Go to https://www.onerightvideo.com   📝 SHOW NOTES 00:00 Kicking and screaming into content creation01:47 Becoming an entrepreneur creating content05:26 The challenges of being an introvert on camera08:06 How do you get over the fear of being on camera?10:52 Using fear as a motivator vs using joy12:22 Obstacles to creating content that resonates14:54 Discovering your messaging and your voice17:13 Easy video ideas to get started for your clients18:45 What platforms should I put my content on?22:39 The core functions of each social video platform25:24 Should I be on every platform to get new clients?26:53 How to use scheduling systems to distribute content to multiple platforms27:56 Think like your client, not like a marketer28:30 How Diana has navigated personal challenges to long term content creation29:20 Building flexible content creation systems31:07 Do viral videos matter any more?32:37 Creating the "One Right Video" to attract more clients--FREE WORKSHEET: How to Find and Shape Your Own Power Stories 💪💡 Download the simple steps to create powerful, high-leverage stories that move people emotionally to say “YES” to you and your business. Then use them over and over, anywhere you want!Get your free worksheet right now at https://www.storygreenlight.com/powerstory.