EPISODE · Mar 20, 2025 · 43 MIN
#09 Navigating the New CPA Marketing Era | with Stephen Kerin
from The Partner Marketing Podcast · host Tradedoubler, Matthias Stadelmeyer
In this episode of The Partner Marketing Podcast, Matthias welcomes Stephen Kerin, founder and director of Scale Digital. With decades of experience in performance marketing, Stephen shares his journey from early search marketing in the 90s to his deep expertise in partner marketing today. He reflects on the evolution of the industry and how brands are increasingly recognizing the value of performance-based partnerships beyond traditional affiliate models.
What this episode covers
In this episode of The Partner Marketing Podcast, Matthias welcomes Stephen Kerin, founder and director of Scale Digital. With decades of experience in performance marketing, Stephen shares his journey from early search marketing in the 90s to his deep expertise in partner marketing today. He reflects on the evolution of the industry and how brands are increasingly recognizing the value of performance-based partnerships beyond traditional affiliate models.
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#09 Navigating the New CPA Marketing Era | with Stephen Kerin
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