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#09 Navigating the New CPA Marketing Era | with Stephen Kerin episode artwork

EPISODE · Mar 20, 2025 · 43 MIN

#09 Navigating the New CPA Marketing Era | with Stephen Kerin

from The Partner Marketing Podcast · host Tradedoubler, Matthias Stadelmeyer

In this episode of The Partner Marketing Podcast, Matthias welcomes Stephen Kerin, founder and director of Scale Digital. With decades of experience in performance marketing, Stephen shares his journey from early search marketing in the 90s to his deep expertise in partner marketing today. He reflects on the evolution of the industry and how brands are increasingly recognizing the value of performance-based partnerships beyond traditional affiliate models.

What this episode covers

In this episode of The Partner Marketing Podcast, Matthias welcomes Stephen Kerin, founder and director of Scale Digital. With decades of experience in performance marketing, Stephen shares his journey from early search marketing in the 90s to his deep expertise in partner marketing today. He reflects on the evolution of the industry and how brands are increasingly recognizing the value of performance-based partnerships beyond traditional affiliate models.

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#09 Navigating the New CPA Marketing Era | with Stephen Kerin

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How long is this episode of The Partner Marketing Podcast?

This episode is 43 minutes long.

When was this The Partner Marketing Podcast episode published?

This episode was published on March 20, 2025.

What is this episode about?

In this episode of The Partner Marketing Podcast, Matthias welcomes Stephen Kerin, founder and director of Scale Digital. With decades of experience in performance marketing, Stephen shares his journey from early search marketing in the 90s to his...

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