115 - That "Being You" is the Best USP

Today I noticed that being authentically yourself, flaws and all, is the best Unique Selling Proposition you can have. Your unique experiences give you one-of-a-kind stories to tell.The creative lesson I took from this Noticing is to embrace your original perspective. Stay true to your authentic self, even if it’s strange or uncomfortable for you to do. Your singular view has value and sharing it creates relatable, distinctive work.WANT MORE?Members get extra episodes of the podcast, extra companion blog posts (see below), free nonfiction books and audiobooks, and my weekly “One-Drink Book Club” series every week … all for the price of a fancy coffee. Learn about membership here.Prefer reading?Listening to the Art of Noticing podcast is only one way to get these lessons. Every episode of the podcast also has a complete companion blog post, all of which you can find here. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit johnnybtruant.substack.com