132 How to Use Challenges to Launch | Podcasting for Business Series

In this episode, I talk through why challenges are an effective way to get people to purchase your product, particularly if you are a coach or have any kind of program where people can take part. What You Will Learn In This Episode: Why challenges are impactful in terms of influencing people Benefits other than sold product that challenges bring to your business Techniques for organizing challenges that work best Importance of giving a lot of value and doing a strong training through the challenge How to influence people to take action How to compose your own launch strategy I'd love to hear from you, so reach out on social media and let me know if you have ever done my Launch Your Podcast challenge. Resources: Influence, a book by Robert B. Cialdini  Launch Your Podcast Challenge - https://annaparkernaples.co.uk/launch-your-podcast-challenge/