139. Techsmith’s Daniel Foster on the contentious relationship between technical writers and video content

We talk to Daniel Foster, Director of Strategy at TechSmith,  about the contentious relationship between technical writers and video content. A growing trend among technical writers is the integration of video content alongside traditional documentation and visuals, offering a dynamic and immersive medium to enhance user understanding and engagement. However, writers generally prefer words because they’re easier to reuse and scale, as well as being more efficient for their overall business. This leads to a rather contentious relationship with video elements...especially with clients specifically requesting more of them. Daniel regularly works with technical writers on how to bridge this gap and effectively leverage video content to complement their writing.  We discuss how technical writers can effectively manage this contentious relationship. We will publish a transcript on the Cherryleaf blog.  About Cherryleaf: Cherryleaf   Techsmith's Research hub includes: - Value of Visuals - Ultimate Guide to Simplified User Interface Graphics (SUI) - The Ultimate Guide to Easily Make Instructional Videos Guide to adding captions to videos Simplify Tool in Snagit (tutorial) Audiate