145 Danny Matthews: How to Have Brand Confidence

Today I am joined by Danny Matthews, a brand strategist and creative director of Danny&Co. Design Studio. We talk about how to have brand confidence in order to help people who are perhaps clueless about what they are putting out there, or they don't fully commit to their personal brand.  What You Will Learn In This Episode: Why you need to learn to communicate your unique competitive advantage Where to start from when working out your message Things to understand before you create a logo How good branding helps amplify your message So if you think that you don't have anything unique to share with the world, it's time to look better and find it, because it's the only way you're going to stand out.  Resources: Danny’s scorecard Connect with Danny Matthews on LinkedIn Podcast with Impact, bestselling book by Anna Parker-Naples