146 I Executive Insights: Don't Invest in Flashy Tech Tools Too Soon

It's easy to want a product launch to feature flashy tech tools like VR systems, complex eLearning, or intricate benchtop models. But investing in flashy tech tools too soon can waste time and resources when the procedure is still likely to adapt to key learnings. In this episode, Liz and Rachel discuss what executives should be considering when choosing which tech tools to use in their next product launch. Related Resources: Launching a product in 2025? We'd love to partner with you! Email [email protected]. Connect with us on LinkedIn:   ⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠Cumby Consulting⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠Rachel Medeiros⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Liz Cumby⁠⁠⁠⁠⁠⁠⁠⁠ About Cumby Consulting:    Cumby Consulting’s team of professionals deliver innovative MedTech training services for physicians, sales representatives, teaching faculty, key opinion leaders and clinical development teams. Whether you need a complete training system developed to deliver revenue sooner or a discrete training program for a specific meeting, Cumby Consulting will deliver highly strategic, efficient programs with uncompromising standards of quality.