17 - Why Choose a Jewelry Marketing Consultant Over a General Marketing Consultant?

When I tell people that I'm a marketing consultant who works exclusively with jewelry brands, most respond with, "Wow, that's very specific!" As a jewelry business owner, you may also be surprised to find a consultant who handles your specific niche – and wondering how Joy Joya is different. I explain why I decided to focus my attention and energy on jewelry brands and share some of the benefits of working with a marketing specialist rather than a generalist, so you can make an informed business decision. Check out the accompanying blog post here: https://joyjoya.com/2019/02/11/why-choose-a-jewelry-marketing-consultant-instead-of-a-general-marketing-consultant/