2023-11-27 Clustering-based customer segmentation [Micros...

What this episode covers

This episode discusses what is customer segmentation and how to use the k-means clustering algorithm over Recency, Frequency, and Monetary (RFM) segmentation features to generate them algorithmically. Based on the tech blog shared by a Data Scientist from Microsoft, the blog link is: https://medium.com/data-science-at-microsoft/introduction-to-clustering-based-customer-segmentation-2fac61e80100

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Frequently Asked Questions

How long is this episode of Snacks Weekly on Data Science?

This episode is 10 minutes long.

When was this Snacks Weekly on Data Science episode published?

This episode was published on November 27, 2023.

What is this episode about?

This episode discusses what is customer segmentation and how to use the k-means clustering algorithm over Recency, Frequency, and Monetary (RFM) segmentation features to generate them algorithmically. Based on the tech blog shared by a Data...

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