#22: Von der Idee ins Regal - WESTside Stories

What this episode covers

In den vergangenen Jahren haben sich die Produktvielfalt und die Sortimente in den deutschen Supermärkten deutlich verändert. Immer mehr Start-Up-Unternehmen erobern die Supermarktregale mit ihren innovativen und leckeren Ideen. Doch wie muss ich eigentlich vorgehen, wenn mein Produkt bei REWE gelistet werden soll? Udo Ohmen, Leiter des Category Managements der REWE West gewährt einen Einblick hinter die Kulissen, erklärt Ernährungstrends und Hype-Artikel und gibt einen Ausblick, was uns ernährungstechnisch in den kommenden Jahren erwartet. Haben dir die WESTside Stories gefallen? Dann abonnier uns, folg uns, klick aufs Glöckchen und teil uns auf Social Media. Hast du Fragen, Anregungen, Themen oder Gästevorschläge? Schreib einfach eine mail an [email protected] Die nächste Folge der WESTside Stories erscheint am 1. März 2023

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Frequently Asked Questions

How long is this episode of WESTside Stories?

This episode is 26 minutes long.

When was this WESTside Stories episode published?

This episode was published on February 14, 2023.

What is this episode about?

In den vergangenen Jahren haben sich die Produktvielfalt und die Sortimente in den deutschen Supermärkten deutlich verändert. Immer mehr Start-Up-Unternehmen erobern die Supermarktregale mit ihren innovativen und leckeren Ideen. Doch wie muss ich...

Can I download this WESTside Stories episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.