243 - Seller Scripts in 2022 (Shifting Market)

In this episode, Michael Montgomery will walk you through how to speak to sellers in a shifting market. As we see market slowdowns in 2022, it's imperative we can approach frustrated sellers appropriately and help them achieve their goals. You'll learn the value of empathy and honesty in your conversation. You'll also know the best way to have this conversation. From there, you'll learn the controllables (Cleanliness, Style & Staging, Maintenance, Showings - Availability, Pricing) and uncontrollables (Market, Competition). You'll also gain scripts to discuss risk tolerance and the classic seller objection: "can't we just do more marketing?" 0:00 Introduction 1:29 How to show empathy 2:20 How to ensure you're being honest 2:58 How to have this conversation effectively 4:01 Controllables and uncontrollables 9:31 Risk tolerance 11:34 "Can't you just do more marketing?" 14:15 Provide the suggestion Sign up for the weekly Rev Real Estate School Newsletter: https://rev-real-estate-school.ck.page/5b0889360c Rev Real Estate School is here to teach real estate agents how to become successful in their careers and 2x your production while working 5 days per week by working your SOI. The real estate agent tips and tricks will benefit beginner agents and growing REALTORs® with marketing ideas, database marketing, social media, scripts, dialogues, habits, mindset, networking, skills, and negotiation.