#26 Sam Kemp: Why Virtual Production Works (and When It Doesn’t)

In this episode, Rob talks with Sam Kemp from Garden Studios about the rapid evolution of virtual production and its real-world applications. Sam shares his journey from indie filmmaking into VP, the growth of Garden Studios since 2021, and how they balance permanent and bespoke LED stage builds. They explore where VP adds the most value—like driving scenes, pickups, and complex environments—plus the importance of early creative involvement, hands-on training for crews, and R&D showcases such as their stunt-filled “train fight” demo. The conversation also covers cost-efficiency, industry misconceptions, and the future of VP in advertising, drama, and beyond.Follow Garden On Socials:Instagram: ⁠www.instagram.com/gardenstudioshq/LinkedIn: www.linkedin.com/company/gardenstudioshq/Facebook: www.facebook.com/GardenStudiosHQ/Become a member of Starting Pixel, receive our exclusive weekly e-bulletin, join our WhatsApp chatrooms, and receive early access to live show tickets.Just head to ⁠⁠⁠www.startingpixel.com/⁠⁠⁠ to sign up.Follow Us On Socials:Instagram: @starting_pixelTikTok: @starting_pixelTwitter: @Starting_Pixel