283: Cidercraft Magazine | Who is Cider's Media Part 2

Who is Cidercraft Magazine Cidercraft Magazine was launched in 2014 and provides a wide array of articles on the topic of cider. Kristin Ackerman Bacon the Founder of Cidercraft is not a newbie to the publishing world having worked in the field for 20 years and this magazine is not her only publication. She along with her sister Melissa Ackerman Miller, started SIP Magazine which is geared towards wine enthusiasts in 2010. Kristin credits James Coan of Wandering Aengus Cider (Oregon) who at the time was also the President of the United States Association of Cider Makers (now known as the American Cider Association) for encouraging her to start Cidercraft. Kristin Ackerman Bacon Cidercraft today Initially Cidercraft had 2 print issues per year. Today there is one hard copy issue sent out in January and 4 digital issues per year. The January issue is meant to coincide with the ACA's annual trade conference CiderCon which is held in late January or early February each year. Who is the Audience? Unlike SIP which is 100% focused on wine lovers, Cidercraft is a blend of news for both cider fans and commerical makers or those in the trade. This stat alone is telling for the state of cider currently as the audience for all of the media outlets find themselves balancing articles and stories to a mix audience as this niche market continues to grow. What to expect in each issue of Cidercraft? Find profiles of cidermakers Travel tips Cider Reviews and Recommendations - Along with a buying guide! Pairing cider with food Cider Cocktails Cider Competition This annual competition is led by the team at Cidercraft, with the January issue focusing on select winners offering a ton of recommendations for readers. Contact for Cidercraft Magazine website: https://cidercraftmag.com/ Mentions in this Chat Northwest Cider Club - cider from the Pacific Northwest shipped directly to YOU! Try the elevated box of cider, give cider as a gift that keeps giving! Wandering Aengus Cider Zydeco Meadery A new shirt design at Cider Chat's Teepublic store - Save Orchards Drink Cider Wear this on your shirt! Save Orchards Drink Cider Help Support Cider Chat Please donate today. Help keep the chat thriving! Find this episode and all episodes at the page for Cider Chat's podcasts. Listen also at iTunes, Google Play, Stitcher (for Android), iHeartRadio , Spotify and wherever you love to listen to podcasts. Follow on Cider Chat's blog, social media and podcast Twitter @ciderchat Instagram: @ciderchatciderville Cider Chat FaceBook Page Cider Chat YouTube