EPISODE · Dec 10, 2023
29. Bill Urschel – the captain of Ad:ECN, the first exchange
from Paleo Ad Tech · host martykihn
Bill Urschel was the founder and CEO of early ad exchange Ad:ECN, acquired by Microsoft in 2007; it also launched Jeff Green onto his Trade Desk trajectoryMore
What this episode covers
Bill Urschel was the founder and CEO of early ad exchange Ad:ECN, acquired by Microsoft in 2007; it also launched Jeff Green onto his Trade Desk trajectoryMore
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29. Bill Urschel – the captain of Ad:ECN, the first exchange
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