EPISODE · Mar 25, 2026 · 14 MIN

#3 unsichtbare Geschäftsstrategien

from UNBOXED | Sprachnachricht von Astrid Wo Business persönlich wird. · host Astrid Leive

Diese Folge beleuchtet eine Dynamik, die im Business vieler Beraterinnen, Coaches und Therapeutinnen wirkt: die unsichtbare Geschäftsstrategie „Beziehung sichern“.Viele Frauen in beratenden Berufen verfügen über hohe fachliche Kompetenz und ein ausgeprägtes Gespür für zwischenmenschliche Dynamiken. Genau diese Stärke kann jedoch im Business dazu führen, dass in entscheidenden Momenten Anpassung vor unternehmerischer Führung steht – etwa bei Preisen, Positionierung oder klaren Aussagen.Die Folge zeigt, warum diese Dynamik häufig biografische Wurzeln hat und weshalb sie im Business lange funktionieren kann, gleichzeitig aber Wachstum begrenzt.Im Zentrum steht ein Perspektivwechsel: Entwicklung beginnt oft in dem Moment, in dem sichtbar wird, wann Beziehung gesichert wird – und wann unternehmerische Klarheit und Führung gefragt wären.https://calendly.com/astrid-leive/unboxing-call

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