304: Using Social Media and Text Marketing Strategies to Increase Engagement with Mary Barnett

Mary Barnett, also known as "Mobile Mary" in the industry, is a text marketing and social media expert. Her company Another Brilliant Idea, Inc. helps business owners and restaurants use social media to grow a database that they actually own. This allows them to reach their best customers offline, giving them what they want instantly and on-demand to increase sales and brand loyalty! Inside this episode, Mary shares her best secrets about how to increase engagement and connection with your audience by using social media and text marketing. - Start seeing social media platforms as "borrowed territory" and proceed with this concept in mind. You don't own your social media accounts. - Start building your own list, including phone numbers and email addresses THAT YOU OWN. - Strategize and nurture your list. - Learn how to build a trusted list organically. - Include audio messages as a way to build trust even more quickly. - We all want those clamoring fans, so tune in and learn how to accelerate the path to getting there!