305: Growing a Passion Into a Successful Business with Yvette Marquez

Yvette Marquez is the Latina and founder behind the Mexican food site, MuyBuenoCookbook.com. She is an Emmy-winning producer and writer, food blogger, and author of Muy Bueno, Latin Twist, and a third cookbook due out in 2023. Yvette grew up in the kitchen with her mother and grandmother and has treasured family recipes that were never written down. She had no formal background in cooking before deciding to start a food blog and document her family's recipes, develop new recipes and partner with brands. Food has been the core of her family and business and in this episode she shares about how she has transformed passion into purpose. Over the last 10+ years, her site has grown from a small source of additional income to a full-time, thriving six-figure business. - Whether you are launched into being a full-time blogger or decide to take the leap on your own, Yvette has encouragement about how to treat your blog like a business. - Tips about how to monetize your blogging business while you wait to get into an ad network. - How and why you should chase your dreams both personally and professionally. - How to know if a cookbook is a good next move for your business.