#371: Adding the Word “Email” to That List

Today we weigh in on Basecamp and their app’s recent rejection from the App Store. We talk about what should have been foreseen by Basecamp, Apple’s relationship with its developer community, and daydream about how Apple might “fix” this problem for the future. Release Notes Happy Hour – June 24 To help people together during this time of social distancing, we will be hosting another Release Notes Happy Hour on Wednesday, June 24, 2020 at 7:00 PM Eastern (4:00 PM Pacific). This will be a Zoom call and everyone will be divided into smaller groups in order to facilitate conversation. There’s no cost, but you do need to register so that we can send you the information you need to connect to the call. Get all the details and sign up on our website at releasenotes.tv/happyhour. Mailing List Every month there are more great articles and content about the business of Mac and iOS development than we have time to discuss on the show. If you’d like to receive our monthly newsletter with the best of these links, be sure to sign up for our mailing list at http://releasenotes.tv/mailinglist. Show Notes and Links Apple threatens HEY with shakedown tactics – Basecamp’s side of the story Interview: Apple’s Schiller says position on Hey app is unchanged and no rules changes are imminent by TechCrunch – Apple’s response Sponsor Today’s episode is sponsored by Appfigures. Appfigures has always been great at getting all your stats from the App Store, but recently they’ve been diving deep into App Store optimization. Because they have access to so much more of the App Store’s daily statistics than anyone else, they are able to present a much more detailed picture of how your competitors are doing, and how they are winning the app store optimization wars. Armed with that data, you can fight back with some relatively simple maneuvers that can improve your rankings in specific search terms and thus increase your downloads. So if it’s been a while since you’ve thought about Appfigures, go to their blog and check out their excellent series of posts about app store optimization. And if you like what you read on their website, Appfigures has another special offer just for Release Notes listeners. Sign up for Appfigures services and get 30% off the regular price for the next three months using the code releasenotes33, or just sign up using this link to have the discount automatically applied.