3Q Episode Fifty Seven: Michael Kauffman

No matter where you are in your career, you’ll benefit from listening to 3Q. 3Q provides a window into the careers of some of the best in the music business. Every episode is an insider's view of the realities of life as a music executive. Topics include issues of empowerment, uncertainty, trust, finances, etc; issues that will impact you both personally and professionally. The executives we interview represent every aspect of the industry including but not limited to A&R, Marketing, Music Supervision, Artist Management, Promotion, and more. About Michael: Michael Kauffman is the Executive Director of the Clio Music and Clio Cannabis programs at The Clio Awards, the premier awards competition for the creative business. Clio Music honors creativity in advertising and marketing for artist promotion and brand collaborations, as well as the use of music in ads, trailers, and film & video. Clio Cannabis celebrates the creative work and creators at the forefront of cannabis marketing and communications.Prior to his current role, Kauffman held senior marketing and corporate communications roles at YouTube, Google, and RightsFlow, a licensing and rights-management start-up acquired by Google. He also held executive roles with Universal Music Group’s Verve and BMG’s Windham Hill record labels.ABOUT CLIOClio is the premier international awards competition for the creative business. Founded in 1959 to celebrate creative excellence in advertising, Clio today honors the work and talent at the forefront of the industry in a variety of specialized fields, including: sports, fashion, music, entertainment, cannabis and health. As a leading authority on the diverse and ever-changing creative landscape, Clio celebrates creativity 365-days-a-year via its global ad database Ads of The World and its content platform Muse by Clio.ABOUT CLIO MUSICBuilt on Clio’s enduring reputation for recognizing the most creative and culturally relevant marketing and communications, Clio Music celebrates the visceral power of music to connect consumers with artists and brands around the world. The program was introduced in 2014 to award the creative contributions of the marketers and communicators that propel the industry forward, inspire a competitive marketplace of ideas, and foster meaningful connections within the creative community.