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4. Authentic Connection for Increased Sales and Revenue with Melody Flumendorf

First published

09/27/2021

Genres:

arts

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Summary

 Explained: Authentic connection for increased sales and revenue with Melody FlumendorfIf you want to make it as an entrepreneur you need to learn how to connect, communicate and convert your audience and ideal client into a paying customer. How do you do that? With real, honest, authentic connection.Today we are picking the brain of industry expert, copywriter Melody Flumendorf, to find out what exactly authentic connection looks and feels like, why it's essential and what can happen when we don't have it.Melody is a copywriter for ambitious businesses worldwide and is well known for her clear, unfussy and funny writing style as well as the great rapport she has for her clients. When it comes to an authentic connection she talks the talk AND walks the walk.  With clients across the world, she has helped individuals become thought leaders in their field via their content and copywriting. In this episode we talk about: How can a copywriter help you?What is an authentic connection between entrepreneurs and their clients?What inauthentic connection looks likeThe "slide into the DMs" drama (when you don’t want to do this, and when you do)How to combine an abundance mindset with sales strategyWhat authentic content looks like on InstagramHow Instagram can activate a fear based need to belongHow this fear can cause us to avoid collecting critical feedback from our audienceWhy data and feedback is essential for authentic content and connectionThe role of vulnerability in connection How to assess your content and determine if you are connecting authentically with your audience (template traps, time savers and other distractors)  Resources, links and offers mentioned in this episode: Find the host, Jennifer Hulley here: www.jenniferhulley.comwww.instagram.com/jenniferhulley Find Melody Flumendorf here:www.melodyflumendorf.co.ukwww.instagram.com/contentandcopywritingA special offer for listeners: Save £100 ( $140 USD, $175 CAD) when you book a Wow Hour before the end of 2021.  Wow hours are personalized support sessions for you to nail your content strategy. Not only will you walk away with tangible actions to implement but you'll also get a detailed ICA profile and 2 weeks of follow up support via email. For more information or to determine if a Wow Hour is right for you contact Melody via email at: hello@melodyflumendorf.co.uk and use the code "Jennifer" to get your discount!Book -  Just Listen by Mark Goulston: http://bit.ly/justlistenbookWork With Jenn: Apply For Creativity Coaching Enrol In Content to Cash - How to create sales content for your creative business that doesn't feel gross Buy The Creative Productivity Planner (with coaching videos!) Follow Jenn online: TikTok YouTube Instagram

Duration

55 minutes

Parent Podcast

Sidenotes: Conversations For Creative Minds with Jennifer Hulley

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