4. Unlocking Immersive Experiences with Augmented Reality

from Tour Tech: Your 5 Weekly Takeaways to Tourism Success · host Tour Tech

In episode 4 of our "Tour Tech: Your 5 Weekly Takeaways to Tourism Success" podcast series, you'll learn how augmented reality can create unique experiences that seamlessly blend the digital and physical worlds. In this episode, we'll be joined by: Angela Bustillos, Co-founder & CMO, eXplorins Javier López García, Manager, Merchants Association of Pelai Street Discover how visitor experiences have been transformed by adding digital layers to the physical experience. The podcast series is part of the Tourbit project, co-funded by the EU's COSME programme, with the support of the Catalan Tourist Board, Barcelona Chamber of Commerce, Paris & Co, Arctur Doo, Hub Brussels, Iceland Tourism Cluster, Lapland University of Applied Sciences and NEST - Tourism Innovation Center.

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This episode is 45 minutes long.

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This episode was published on April 1, 2024.

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