46. Building a musical community episode artwork

EPISODE · Jun 11, 2025 · 57 MIN

46. Building a musical community

from Zeitgeist Radio · host Zeitgeist Academy

How do you build a space where musicians want to hang out? John Avilla is a bassist and co-founder of Sound Union in Redwood City, California. In this episode we discuss his transition from a career in marketing and advertising to founding a 'health club for musicians.' We explore how a single community can cater to diverse age groups, genres and musical abilities, promoting a supportive environment over perfectionism. He shares his journey in creating his club and the connection he sees between community and creativity. Follow John:www.soundunion.comLinked In: https://www.linkedin.com/in/johngavilla/https://www.linkedin.com/company/soundunion/Instagram: @joinsoundunionFacebook: https://www.facebook.com/JoinSoundUnionSign up for my newsletter: www.zeitgeistacademy.com/radioZeitgeist Radio is on Facebook and Instagram @zeitgeistacademy. Zeitgeist Radio transcripts are available here: https://www.zeitgeistacademy.com/radio-transcriptsMusic for this episode was created by Ian Boswell. Transcripts generated by Descript. Please subscribe and tell all your friends you found a cool new podcast!

How do you build a space where musicians want to hang out? John Avilla is a bassist and co-founder of Sound Union in Redwood City, California. In this episode we discuss his transition from a career in marketing and advertising to founding a 'health club for musicians.' We explore how a single community can cater to diverse age groups, genres and musical abilities, promoting a supportive environment over perfectionism. He shares his journey in creating his club and the connection he sees between community and creativity. Follow John:www.soundunion.comLinked In: https://www.linkedin.com/in/johngavilla/https://www.linkedin.com/company/soundunion/Instagram: @joinsoundunionFacebook: https://www.facebook.com/JoinSoundUnionSign up for my newsletter: www.zeitgeistacademy.com/radioZeitgeist Radio is on Facebook and Instagram @zeitgeistacademy. Zeitgeist Radio transcripts are available here: https://www.zeitgeistacademy.com/radio-transcriptsMusic for this episode was created by Ian Boswell. Transcripts generated by Descript. Please subscribe and tell all your friends you found a cool new podcast!

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46. Building a musical community

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How do you build a space where musicians want to hang out? John Avilla is a bassist and co-founder of Sound Union in Redwood City, California. In this episode we discuss his transition from a career in marketing and advertising to founding a 'health...

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