47 // How I Get Brand Deals Without a Big Audience

Try Artova free for 7 days - the system I built for creative business owners to plan content, organise ideas and actually follow through → https://www.artova.io/ABOUT THIS EPISODEHow do small creators get brand deals on YouTube? I've never pitched a sponsorship in my life - yet brands like Wix, Skillshare, Flexispot, BenQ and Domestika have reached out to work with me, even when I had under 2,000 subscribers. This video breaks down the 5 reasons brands reach out to small creators, so you can start attracting brand deals and sponsorships with a small audience too.There's a common assumption that brand sponsorships only go to creators with hundreds of thousands of followers - but that's not what I've seen. Brands actively prefer working with micro influencers (10k-100k) and nano influencers (under 10k), because trust and engagement run stronger at smaller scale. My first paid brand deal was £800 per video for two videos, and what landed it wasn't my follower count - it was the way my content was structured. This video walks through exactly how to position yourself as the kind of creator brands want to sponsor.If you're a small creator, an artist, illustrator, maker or creative business owner who's wondered how to get brand deals on YouTube without a huge audience (or how to attract sponsorships without pitching), this is the breakdown. This episode is perfect for:Small creators who want brand deals without a big audienceArtists, illustrators and makers looking to land their first sponsorshipNano and micro influencers wondering how to monetiseCreative business owners building income through brand partnershipsWHAT YOU'LL LEARNWhy you don't need a big audience to land brand dealsThe exact 5 reasons brands started reaching out to me without me pitchingWhy being "easy to understand" matters more than being "polished"Why YouTube outperforms Instagram for landing brand partnershipsThe role of retention in attracting sponsors (and the editing decisions that protect it)Why your personality is the thing brands are actually paying forHow to position yourself as the kind of creator brands want to work withMENTIONED IN THIS EPISODE(*Some links are affiliate links, but I only recommend tools I genuinely use and trust.)ARTOVA - the visual hub I built for creative business owners. Plan content, organise ideas, prep launches and keep your business in one place. Full, free access for 7 days → https://www.artova.io/WHAT TO LISTEN TO NEXTEpisode 45 - How I Built a Creative Business That Doesn't Rely on Product Sales - if you want me to go deeper on income streams as a creator, listen to this one next → https://www.thecreativejuiceclub.com/aboutpodcastRESOURCES YOU MIGHT FIND USEFULBecome an Artova affiliate - if you've tried Artova, loved it, and want to earn a generous commission sharing it with your audience, you can apply to join the affiliate programme here: https://www.artova.io/affiliate-programWHERE TO FIND MEWebsite → https://www.thecreativejuiceclub.com/Video Podcast → https://www.youtube.com/@thecreativejuiceclubInstagram → https://www.instagram.com/thecreativejuiceclub