5 Star Weekly Briefing for Week Ending 27th December, 2024

This week in the 5 Star Weekly Briefing take a look at the 8 Travel and Hospitality Trends that Defined 2024 2024's travel and hospitality trends are analysed, revealing a year of economic pressures impacting consumer behaviour. Despite inflation, travel remained strong, with travellers prioritising value, leading to a resurgence in package holidays and exploration of emerging destinations. The influence of social media and AI was significant, both for travellers and industry, which is now increasingly using AI for revenue management. Finally, the report notes a continued crackdown on short-term rentals, although their overall market remains robust.