58 I Executive Insight: Don't Invite Every Physician to Your Training

In this month's "Executive Insight," we discuss finding the right target audience and qualifying them before they attend company-sponsored events. During the discussion, we also discuss how physician learning curves affect product adoption at the individual level. Related Resources: Need help creating a physician training strategy? Contact us! Connect with us on LinkedIn: Cumby Consulting Rachel Medeiros Liz Cumby About Cumby Consulting: Cumby Consulting’s team of professionals deliver innovative MedTech training services for physicians, sales representatives, teaching faculty, key opinion leaders and clinical development teams. Whether you need a complete training system developed to deliver revenue sooner or a discrete training program for a specific meeting, Cumby Consulting will deliver highly strategic, efficient programs with uncompromising standards of quality.