Stand Out on Social Media with Jessica Perreault

Re-release of a season 6 episode. The ins and outs of mastering social media for small business owners with Jessica Perrault plus a predication about AI generated content for social. How Jessica got into social mediaTips to get started for small business ownersSocial media and content marketingUnderstand the nuances of the different social networksWhich social network is the most important?How to manage the time requirementsHow to measure success - analyticsVanity MetricsOwn your digital footprintEmail list is criticalDifficult to trust a company that is only on social - no websiteRed flags about social mediaMisconceptions about socialSoftware to manage social & mailing listsAI In social and marketingAmanda makes a prediction about AI contentReplying on social - flame wars Show Links Own Your Digital Content Use social media to promote your website, not replace it. hootsuite Sprout Social Agora Pulse Later (Instagram) Hubspot Active Campaign Google Analytics Google Search Console Wendy's Twitter Spotify Wrapped More Website 101 Podcast Email the Podcast! Twitter Sean on LinkedIn Mike on LinkedIn Amanda on LinkedIn