65: Instagram Stories Strategy That Build Trust and Drive Sales (For Solopreneurs)

Overthinking your Instagram Stories? Or only showing up when you have something to sell? Let's fix that. In this episode of The Creative Bodega, I'm breaking down why Stories are hands-down the fastest way to build trust online—and why they don't need to be strategic, polished, or perfect to work. I'm sharing my exact approach to showing up Monday through Friday without a complicated plan, plus the story types that naturally build relationships, boost engagement, and lead to sales. If Stories feel like a chore or you're not sure what to post, this episode will make them feel so much lighter and easier.Check out the full show notes for this episode HERE.Things I cover inside this episode:Why Instagram Stories are the number one place people connect with me before buying—and how they build trust faster than almost anything elseThe story buckets I return to over and over (behind-the-scenes, opinion stories, teaching moments, proof) without overthinking every postMy philosophy on engagement: keep it simple, easy, and natural (no weird obstacle courses or forced strategies)Why I don't obsess over story views or analytics—and what I track instead to prove Stories don't need to be complicatedHow showing up as a real human (not a polished brand) makes your audience feel like they actually know youResources & Links mentioned in the episode:My Instagram Story Strategy episode (Episode 5) - where I talked about being nervous and uncomfortable with Stories when I first startedMy monthly analytics tracker ($19) - the tool I use to track my top six most-viewed stories each month (free for Coven members)Insta Stories That Sell Masterclass ($27) - my bestselling 90-minute masterclass with a full workbook on creating Stories that build trust and drive salesConnect with me:🫶🏼 Follow me on Instagram for daily insights🫶🏼 Join my 321 Create Newsletter for weekly content tips 🫶🏼 Check out The Content Coven MembershipBe sure to hit "Subscribe" or "Follow" so you never miss an episode!