66. Daniel Jaye – starting it all with Engage

What this episode covers

Daniel Jaye was co-founder in 1995 of Engage, a pioneer in bringing database marketing to the internet. A competitor of DoubleClick, Engage built arguably the largest database of pseudonymous profiles at the time, and Daniel and his team created innovative technologies for ETL, large-scale analytics and behavioral targeting. Daniel was also the man behind much…More

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Frequently Asked Questions

How long is this episode of Paleo Ad Tech?

This episode is 46 minutes long.

When was this Paleo Ad Tech episode published?

This episode was published on August 7, 2024.

What is this episode about?

Daniel Jaye was co-founder in 1995 of Engage, a pioneer in bringing database marketing to the internet. A competitor of DoubleClick, Engage built arguably the largest database of pseudonymous profiles at the time, and Daniel and his team created...

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