7. TikTok Advisors

So, you want to become an influencer….how original? Behind the beauty filters and paid sponsorships, most people don’t understand what turning social media into a full-time career actually takes. There’s a reason why mega-influencers like Cristiano Ronaldo and Selena Gomez have millions of followers—and no, it’s not just because they’re rich. Becoming an influencer takes the right combination of content, authenticity, and luck from the algorithm. This week, Soup Martinez and Brodrick Lothringer discuss whether becoming an influencer is even worth it. With thousands of people wanting to be the next TikTok star, the conversation covers what you need to know to get ahead—from finding your niche to creating a content strategy. We can’t promise you a million Instagram followers…but who would even want that?