8 Figure ECommerce Blueprint: Aaron Hinde

An episode of the The Project EGG Show: Entrepreneurs Gathering for Growth | Conversations That Change The World podcast, hosted by Ben Gothard | Project EGG, titled "8 Figure ECommerce Blueprint: Aaron Hinde" was published on April 16, 2019 and runs 58 minutes.

April 16, 2019 ·58m · The Project EGG Show: Entrepreneurs Gathering for Growth | Conversations That Change The World

Summary

Aaron Hinde: LIFEAID founders Orion Melehan and Aaron Hinde first met at a CrossFit® box in Santa Cruz, California, in 2009. Melehan was a Certified Financial Planner™ and Hinde was a sports chiropractor, working with local athletes. A friendship was quickly struck between them, later evolving into a business partnership. The two were convinced that health-conscious consumers would start to demand alternatives to high-sugar, high-caffeine and artificial mass-marketed drinks—in search of products that better aligned with their lifestyles. They were equally convinced that consumers were looking for more functionality beyond that of the caffeine found in energy drinks or isotonic sports drinks. After months of brainstorming and collaboration, they created their vision for LIFEAID and funded it with their life's savings. Melehan’s financial expertise helped craft the business plan; Hinde’s background in nutrition and chiropractic care proved essential when developing LIFEAID products, as he worked closely with their team of beverage scientists and a biochemist. Nearly a decade later, LIFEAID now makes six specially-formulated blends. The company’s products can be found in thousands of gyms, on hundreds of golf courses and in fine retailers nationwide such as Whole Foods, Sprouts, Kroger and The Vitamin Shoppe. FitAid has been the Official Recovery Drink of the 2017 & 2018 Reebok CrossFit® Games and the Official Sponsor of the U.S. Spartan® Race Series. Proudly, LIFEAID remains an independent brand run by its founders—not a subsidiary of a large beverage conglomerate. That spirit of independence is reflected in their company culture, the products they offer and the communities they serve. Watch the full episode here: https://projectegg.co/8-figure-ecommerce-blueprint About The Project EGG Show: The Project EGG Show is a video talk show that introduces you to entrepreneurs from around the world. It is broadcast from studios in Metairie, Louisiana to online platforms including YouTube, iTunes, Google Play, Spotify and Stitcher, and hosted by Ben Gothard. Our goal is to give you a fresh, unscripted and unedited look into the lives of real entrepreneurs from around the globe. From billionaires to New York Times best selling authors to Emmy Award winners to Forbes 30 Under 30 recipients to TEDx speakers – we present their real stories – uncensored and uncut. Subscribe To The Show: https://projectegg.co/podcast/ Get Access To: 1. Resources: https://projectegg.co/resources/ 2. Financing Solutions: https://projectegg.co/epoch/ 3. Payment Solutions: https://projectegg.co/sempr/ 4. Services: https://projectegg.co/resources#services 5. Courses: https://projectegg.co/resources#courses 6. Software: https://projectegg.co/resources#software 7. Book: https://projectegg.co/resources#books

Episode Description