86. LNTLive with Larry T and Thuli Thulz #86 (In Studio with Pepsin. Maximum Styles Records Boss)

Overview of topic This episode dives into the money side of reggae and dancehall, the real talk behind artist and DJ rate cards, from small club sets to major festivals. With an event organiser, label owner, producer, DJ, and MC in the room, we unpack what actually goes into a booking fee, how artists should value themselves, and where promoters draw the line on budgets. It’s about more than just numbers, it’s professionalism, pulling power, consistency, and long-term brand value. We’ll compare local rates to the global stage, debate exposure versus fair pay, and give both sides of the table a chance to speak. For anyone navigating bookings in reggae and dancehall, this is the conversation that puts the business into the music.