93. Building the Rooms You Want to Be In with Leah Haselhorst

What does it look like to prepare for opportunity before it arrives?In this episode, I talk all about this with Leah Haselhorst, VP of Marketing at Seed Talent, an employee enablement and brand training platform in the cannabis industry. Leah’s career began in music journalism, concerts, and large-scale events in Chicago before eventually leading her into cannabis marketing, where she found a powerful connection between her skills, her values, and the impact of the work.We talk about what Leah learned from high-pressure event environments, including how to set the tone in a room, manage other people’s energy without absorbing it, and move from perfectionism and people-pleasing toward a more grounded version of leadership.Leah also shares what happened after she was laid off and how she rebuilt her confidence, visibility, and direction with intention. She talks about using LinkedIn to build real relationships, reconnecting with mentors, sharing her work more openly, and creating the conditions for her next opportunity to find her.We also get into self-directed learning and how Leah created her own “YouTube University” to grow into a broader marketing leadership role, from SEO and product marketing to leadership and marketing metrics.This conversation explores career reinvention, personal branding, burnout, thought work, cannabis marketing, and what it means to build the rooms you want to be part of.Resources:Learn more about Seed Talent: https://seedtalent.com/Connect with Leah on LinkedIn: https://www.linkedin.com/in/leah-haselhorstEpisode 61. How do I define my personal brand? | Career QuestionsEpisode 91. Learning Your Way Into the Future with Amie NinhConnect with me:InstagramLinkedInYouTubeselfatwork.comProduced by NOVA