A 14-Year-Old Was Suicidal Until She Saw Our Ad | Vicky Pasche, Dapper Boi Co-Founder

Vicky Pasche went from casino marketing director to fashion entrepreneur with zero fashion background. When she finally found clothes that fit her masculine-presenting body, everything changed. Now Dapper Boi—the inclusive clothing brand she co-founded with her wife—is saving lives. A parent once reached out to say their suicidal 14-year-old started smiling again after seeing a Dapper Boi ad, knowing she belonged on this earth.In this episode, Vicky shares:✨ Why a suicidal teen started smiling again after seeing their ad✨ The moment a friend gave her "permission" to shop in the men's department✨ Trying on her first pair of men's jeans: "I had never felt so confident"✨ Her wife's honest words: "You look like a hot mess"✨ Why men's clothes didn't fit her body (two sizes too big for her butt)✨ Launching on Kickstarter with zero fashion background✨ Getting hung up on by manufacturers: "Do you know what you're talking about?"✨ The VP who said her ideas were "terrible"—then promoted her the next day✨ Merging women's functional pockets with men's durability✨ Why Dapper Boi is their "third child"✨ Creating hotel uniforms so employees can feel confident at work✨ Building a gender-neutral brand without being "triggering"Whether you're LGBTQ+, masculine-presenting, or just tired of clothes that don't fit, Vicky's story proves that representation matters and confidence changes everything.About Vicky Pasche:Vicky Pasche is the Co-Founder and CEO of Dapper Boi, an inclusive clothing brand for everybody and every body. From Saratoga, NY to San Diego casinos to Valencia, Spain, Vicky is building a brand that helps people feel seen, confident, and like they belong.👔 Shop Dapper Boi at https://www.dapperboi.com/The growth engine for women who mean business. http://f5collective.com0:00 Opening: A 14-Year-Old Started Smiling Again1:11 Introduction: Dapper Boi Co-Founder1:53 Casino Marketing Director2:09 Growing Up in Saratoga, NY3:00 College & Early Career4:52 Your Ideas Are Terrible—Promoted the Next Day6:00 Moving to San Diego7:11 Felt Frumpy, Unseen, Unconfident7:51 A Friend Gave Me Permission8:31 Shopping in the Men's Department9:17 Never Felt So Confident9:50 Meeting My Wife10:18 You Look Like a Hot Mess10:50 Two Sizes Too Big for My Butt11:19 Dapper = Confidence, Not Suits11:58 Manufacturers Hung Up on Us13:04 Merging Men's & Women's Jeans14:00 Launching on Kickstarter16:00 Zero Fashion Background18:00 Building the Brand20:00 Marketing & PR Strategy22:00 The Community Response24:16 The Suicidal 14-Year-Old: Full Story25:00 Dapper Boi is Our Third Child26:16 Connect Early and Often28:00 Fundraising & Investors30:47 Free PR: Pitching Media33:00 Manufacturing & Supply Chain35:00 Product Development37:00 Inclusive Fashion Mission39:51 Hotel & Hospitality Uniforms42:00 B2B Opportunity44:00 Advice for Entrepreneurs45:03 Rapid Five Q&A