A convincing case for optimism: why data privacy is coded into our culture

How many accounts on different websites do you have? Sharing our personal information online as a condition to access content has become a reflex. We hit the "I've read and agree to the terms and conditions" button without thinking about it. In fact, only a handful would notice if anything else is written in that box. Yet things are starting to change; those worried about data privacy aren't only hackers anymore. The wave of awareness that questions what companies do with the personal information we share with them has started spreading to every corner of the cybersphere.  My guest, the brilliant and passionate Merry Marwig, is optimistic about the future of the data privacy landscape and believes it is already going through a positive transformation. Merry is a Volunteer Advisor at The Plunk Foundation, a Privacy Consultant at DataGrail, and, as you'll see throughout our conversation, overly excited about data privacy tech. Merry's thoughts on the evolution of data privacy programs stay firmly rooted in the reality of her research and data-driven approach, factors which also fuel the change seeping into people's perception over these issues, and the link between privacy and security. With Merry’s help, you’ll also understand the emotional toll privacy harms have on you, me, and everyone else, and how ethical use of consumers' information can actually boost a company's growth, plus much more.Episode highlights:How privacy and security are different, but related (1:20)The emotional toll of privacy harms (6:50)Understanding how our data gets resold online (15:10)Why now is the right time to do the right thing about data privacy (17:20)How younger generations see data privacy (24:40)Why privacy is part of our culture (29:30)How our understanding of privacy is deepening (38:50)Why even marketers are moving to privacy (46:40)Connect with Merry:LinkedInLet's connect!WebsiteLinkedInTwitter