Above the Fold in 2025: Why First Impressions Still Matter in Digital Marketing episode artwork

EPISODE · Jul 17, 2025 · 15 MIN

Above the Fold in 2025: Why First Impressions Still Matter in Digital Marketing

from Freedom From The Desk · host Nicola Brunton

In today's episode:In this episode, I'll be exploring the enduring (but often overlooked) importance of "above the fold" content and how it fits into today's digital landscape. We'll discuss how this concept has evolved, why it still matters, and some practical strategies too! ____________________Hi, I’m Nicola Brunton. Proud founder of n.b. Office Assist, qualified bookkeeper, VA, and now passionate advocate for building a flexible and sustainable online business.After 25 years supporting small business owners, not-for-profits, and entrepreneurs through every admin and behind-the-scenes challenge imaginable, I realised something big:You weren’t made to stay stuck at your desk.⁠⁠Freedom From The Desk⁠⁠ is the podcast that helps you evolve from task-juggler to a more aligned individual, through exploring mindset, money, self-leadership, and online income streams that align with the life you actually want to live.Whether you're deep in the day-to-day of running a business or starting to explore your next chapter, you're in the right place. I would love 💓 a follow, review, and share if this episode speaks to you.Continue to shine, Nicola Freedom from the Desk

In today's episode:In this episode, I'll be exploring the enduring (but often overlooked) importance of "above the fold" content and how it fits into today's digital landscape. We'll discuss how this concept has evolved, why it still matters, and some practical strategies too! ____________________Hi, I’m Nicola Brunton. Proud founder of n.b. Office Assist, qualified bookkeeper, VA, and now passionate advocate for building a flexible and sustainable online business.After 25 years supporting small business owners, not-for-profits, and entrepreneurs through every admin and behind-the-scenes challenge imaginable, I realised something big:You weren’t made to stay stuck at your desk.⁠⁠Freedom From The Desk⁠⁠ is the podcast that helps you evolve from task-juggler to a more aligned individual, through exploring mindset, money, self-leadership, and online income streams that align with the life you actually want to live.Whether you're deep in the day-to-day of running a business or starting to explore your next chapter, you're in the right place. I would love 💓 a follow, review, and share if this episode speaks to you.Continue to shine, Nicola Freedom from the Desk

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Above the Fold in 2025: Why First Impressions Still Matter in Digital Marketing

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This episode was published on July 17, 2025.

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In today's episode:In this episode, I'll be exploring the enduring (but often overlooked) importance of "above the fold" content and how it fits into today's digital landscape. We'll discuss how this concept has evolved, why it still matters, and...

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