Adventure Travel Stories, Sustainability, and Opportunities with ATTA's Shannon Stowell [EP 440]

In this episode of The Outdoor Biz Podcast, we wrap up our series on adventure travel with Shannon Stowell. Shannon leads the ATTA as CEO after re-starting the organization in 2004 pursuing the vision that it could be a powerful force for good in the tourism industry. Facebook​ ​Twitter​ ​Instagram​ Love the show? Subscribe, ​rate, review, and share!​ Sign up for my Newsletter ​HERE​ I'd love to hear your feedback about the show! You can contact me here: ​[email protected] Show Notes 00:00 ATTA Started small, took over, expanded worldwide later. 06:30 Networking, events, and travel fill our days. 16:13 High level consulting for destination events, like Panama. 18:40 Developing international adventure travel guide standards for sustainability. 24:36 Sustainability is crucial for adventure travel, combatting overuse. 30:59 An Iraq trip to an ancient monastery was impactful. 37:11 Rick was on a trip with Cindy from Changes in Latitude. Our Guide, Ecka, led a fantastic trek along the Caucasus Mtns near the Russian border. 39:31 Adventure Travel helps in preserving local heritage and pride through cultural expression. 48:45 Industry is evolving towards sustainability, responsible practices emphasized. 52:46 Friends made a tough decision about an event in Jordan. 55:44 Big crowd, positive feedback, hope for Jordan. 01:02:26 Outdoor Biz Podcast: Subscribe, rate, spread word. ATTA Partners ATTA Event Calendar Follow up with Shannon: Linkedin ATTA website Welcome to a podcast dedicated to outdoor enthusiasts looking to elevate their outdoor careers while embracing the freedom and joy of outdoor adventure. We dive deep into outdoor recreation, adventure travel and outdoor activities, helping you find the best outdoor jobs that fit your ideal outdoor life. Whether you're seeking career growth or just more time to get outdoors, we've got you covered.