Amanda Jordan on How to Overcome Multi-location SEO Challenges

from Adventures in Local Marketing · host BrightLocal

Adventures in Local Marketing is back for a second season! Throughout season two, we're going to be branching out to cover a broad range of topics to truly help our listeners become a better local marketer.Amanda Jordan is our first guest of the season, and we have been lucky enough to hear her valuable insights on the local SEO issues of multi-location businesses. This is a topic we haven't had the opportunity to explore in-depth before, so it was great to sit down with Amanda and listen to her advice.Having worked in the industry for over ten years, Amanda has a great deal of first-hand SEO experience with multi-location businesses. As you'll learn, these businesses face unique challenges with local SEO, but a powerful strategy can combat these problems.Listen to learn: How to avoid duplicate content issues with unique local landing pagesWhy citations still play an important roleThe importance of competitor researchThe challenges of managing Google Business Profile at scaleHow to educate stakeholders and get buy-inResources: Check out Amanda’s brand new course in BrightLocal Academy—How to Perform Local SEO Audits for Multi-location Businesses

What this episode covers

Adventures in Local Marketing is back for a second season! Throughout season two, we're going to be branching out to cover a broad range of topics to truly help you become a better local marketer. Amanda Jordan is our first guest of the season, and we have been lucky enough to hear her valuable insights on the local SEO issues of multi-location businesses. This is a topic we haven't had the opportunity to explore in-depth before, so it was great to sit down with Amanda and listen to her advice. Having worked in the industry for over ten years, Amanda has a great deal of first-hand SEO experience with multi-location businesses. As you'll learn, these businesses face unique challenges with local SEO, but a powerful strategy can combat these problems. Listen to learn: • How to avoid duplicate content issues with unique local landing pages • Why citations still play an important role • The importance of competitor research • The challenges of managing Google Business Profile at scale • How to educate stakeholders and get buy-in

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Amanda Jordan on How to Overcome Multi-location SEO Challenges

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This episode is 49 minutes long.

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This episode was published on November 8, 2021.

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