An Undersaturated Market for Tourism Investment

With half a million annual visitors contributing over $300 million to the regional GDP, Unama’ki - Cape Breton’s tourism sector is robust, but nowhere near saturated. In this episode, we highlight a tourism investment case study in Cheticamp, the rapid growth of marine tourism, and the emergence of Mi’kmaq tourism. The consensus is that there are lots of opportunities for investors, and that collaborating is the way to go.00:33 Introduction01:38 Cheticamp: A Case Study in Tourism Investment09:06 Housing and Accommodation Projects16:29 Superyacht East Coast: Turning Atlantic Canada into a Marine Destination18:58 Businesses That Can Benefit From Superyachts25:40 How Communities Can Attract Marine Tourism30:40 NSITEN: Developing Authentic Indigenous Tourism Experiences 38:26 Building Trust and Partnerships with Indigenous CommunitiesAndre Bourgeois is the Project Manager for La Pointe and Le CapLe Cap HotelLa Pointe (Cheticamp Island) Facebook groupAdam Langley is the President and CEO of Superyacht East CoastSuperyacht East Coast websiteFacebookInstagramLinkedInRobert Bernard is the Executive Director for the Nova Scotia Indigenous Tourism Enterprise Network (NSITEN)NSITEN websiteFacebookTwitterRobert Bernard on LinkedInKwilmu’kw Maw-klusuaqn (KMK)Other Unama’ki - Cape Breton tourism organizationsDestination Cape BretonAbout the Invest in Cape Breton podcastUnama'ki-Cape Breton is on the cusp of an economic renaissance. Invest in Cape Breton is a podcast that will challenge your assumptions about the island’s economy through in-depth interviews with local changemakers. We go beyond the headlines to reveal the untapped potential for investors and entrepreneurs, and offer a preview of the island’s coming transformation. Right from the first episode, we’ll show you why there's never been a better time to invest in Cape Breton.This podcast is an initiative of the Cape Breton Partnership. It is hosted by Michelle Samson and produced by Storied Places Media. The theme music is "Under My Skin" by Elyse Aeryn.  This episode’s special theme song is 'Je m'en fus à sa porte' by Nicolas Boulerice, Olivier Demers, and Cape Breton's own Robert Deveaux. It is provided courtesy of Editions de la Compagnie du Nord  and David Murphy et Cie.