Archive the Joy! Super Bowl LX (SportsCrit Super Bowl Series: Episode 3) episode artwork

EPISODE · Mar 27, 2026 · 20 MIN

Archive the Joy! Super Bowl LX (SportsCrit Super Bowl Series: Episode 3)

from The SportsCrit Lab with Dr. G · host The SportsCritLab Podcast with Dr. G

This episode documents the intersectional milestones of Super Bowl LX that are often overshadowed by political debate or commercial spectacle. Rather than centering controversy, this episode archives measurable, named, and documented cultural shifts that occurred during Super Bowl week and game day.Featured Milestones Discussed1. Coco Jones — “Lift Every Voice and Sing” (Pregame)* Performed the Black national anthem during pregame ceremonies.* Outfit designed by Karl Kani as a visual homage to Whitney Houston’s iconic 1991 Super Bowl anthem performance.* Backed by an all-Black ensemble.* Performance included Black American Sign Language interpretation.2. Celimar Rivera Cosme — Puerto Rican Sign Language (Halftime)* Deaf Puerto Rican interpreter who performed in Puerto Rican Sign Language (LSPR) during Bad Bunny’s halftime show.* Marked a major moment of culturally specific Deaf representation on a global sports stage.3. Telemundo Spanish-Language Broadcast* Delivered the most-watched Spanish-language Super Bowl broadcast in U.S. history.* Averaged approximately 3.3 million viewers.* Halftime peak viewership approached 4.8 million.4. Bad Bunny Halftime Viewership* Approximately 134 million U.S. viewers (Nielsen estimate).* Ranked among the most-watched Super Bowl halftime performances in history.5. Women in Sports Broadcasting* Two women serving as sideline reporters during the Super Bowl broadcast.* Built on the historical legacy of Lesley Visser (first woman to cover a Super Bowl in 1991), Pam Oliver, and Maria Taylor.6. Women in NFL Ownership Leadership* Jody Allen serving as Chair of the Seattle Seahawks.* Representation in executive ownership power structures.7. Choreography as Cultural AuthorshipCharm La’Donna as creative director and choreographer for:* Bad Bunny (2026)* Kendrick Lamar (2025)The halftime stage as a major site of African and Latin diaspora movement storytelling.📚 ReferencesAllen, J. (2026). Seattle Seahawks leadership overview. Seattle Seahawks Official Website.KQED Arts. (2026, February). Celimar Rivera Cosme brings Puerto Rican Sign Language to the Super Bowl halftime stage.KQED.National Football League. (2026). Super Bowl LX official broadcast and halftime production credits. NFL Communications.Nielsen Media Research. (2026, February). Super Bowl LX national television ratings report. Nielsen.Parade Magazine. (2026, February). Bad Bunny’s Super Bowl halftime viewership numbers revealed. Parade.People Magazine. (2026, February). Coco Jones performs “Lift Every Voice and Sing” at Super Bowl LX. People.People Magazine. (2026, February). Coco Jones channels Whitney Houston’s 1991 Super Bowl look. People.Telemundo. (2026, February). Telemundo delivers the most-watched Spanish-language Super Bowl in U.S. history. NBCUniversal Media.TodoTVNews. (2026, February). Telemundo breaks Spanish-language Super Bowl audience records. TodoTVNews.Visser, L. (1991). Super Bowl XXV broadcast coverage. CBS Sports Archive.

This episode documents the intersectional milestones of Super Bowl LX that are often overshadowed by political debate or commercial spectacle. Rather than centering controversy, this episode archives measurable, named, and documented cultural shifts that occurred during Super Bowl week and game day.Featured Milestones Discussed1. Coco Jones — “Lift Every Voice and Sing” (Pregame)* Performed the Black national anthem during pregame ceremonies.* Outfit designed by Karl Kani as a visual homage to Whitney Houston’s iconic 1991 Super Bowl anthem performance.* Backed by an all-Black ensemble.* Performance included Black American Sign Language interpretation.2. Celimar Rivera Cosme — Puerto Rican Sign Language (Halftime)* Deaf Puerto Rican interpreter who performed in Puerto Rican Sign Language (LSPR) during Bad Bunny’s halftime show.* Marked a major moment of culturally specific Deaf representation on a global sports stage.3. Telemundo Spanish-Language Broadcast* Delivered the most-watched Spanish-language Super Bowl broadcast in U.S. history.* Averaged approximately 3.3 million viewers.* Halftime peak viewership approached 4.8 million.4. Bad Bunny Halftime Viewership* Approximately 134 million U.S. viewers (Nielsen estimate).* Ranked among the most-watched Super Bowl halftime performances in history.5. Women in Sports Broadcasting* Two women serving as sideline reporters during the Super Bowl broadcast.* Built on the historical legacy of Lesley Visser (first woman to cover a Super Bowl in 1991), Pam Oliver, and Maria Taylor.6. Women in NFL Ownership Leadership* Jody Allen serving as Chair of the Seattle Seahawks.* Representation in executive ownership power structures.7. Choreography as Cultural AuthorshipCharm La’Donna as creative director and choreographer for:* Bad Bunny (2026)* Kendrick Lamar (2025)The halftime stage as a major site of African and Latin diaspora movement storytelling.📚 ReferencesAllen, J. (2026). Seattle Seahawks leadership overview. Seattle Seahawks Official Website.KQED Arts. (2026, February). Celimar Rivera Cosme brings Puerto Rican Sign Language to the Super Bowl halftime stage.KQED.National Football League. (2026). Super Bowl LX official broadcast and halftime production credits. NFL Communications.Nielsen Media Research. (2026, February). Super Bowl LX national television ratings report. Nielsen.Parade Magazine. (2026, February). Bad Bunny’s Super Bowl halftime viewership numbers revealed. Parade.People Magazine. (2026, February). Coco Jones performs “Lift Every Voice and Sing” at Super Bowl LX. People.People Magazine. (2026, February). Coco Jones channels Whitney Houston’s 1991 Super Bowl look. People.Telemundo. (2026, February). Telemundo delivers the most-watched Spanish-language Super Bowl in U.S. history. NBCUniversal Media.TodoTVNews. (2026, February). Telemundo breaks Spanish-language Super Bowl audience records. TodoTVNews.Visser, L. (1991). Super Bowl XXV broadcast coverage. CBS Sports Archive.

NOW PLAYING

Archive the Joy! Super Bowl LX (SportsCrit Super Bowl Series: Episode 3)

0:00 20:54

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Big Old Life: Heather Blackbird interviews people on planet earth. Heather Blackbird loves asking questions. This podcast is a learning experience. Join me, Heather Blackbird, as I talk to people about their lives. Frequency of new episodes is a little all over the place and I'm learning as I go. Big Old Life is a small way of talking about the vastness of life, one person at a time. If you are reading this or found this podcast it's probably because someone you know gave you a link to it. :) Explicit Tales Of A Superstar DJ The Insomniac Spun seemingly out of nowhere from her complacent life in the corporate world, turned seemingly overnight from 16-Hour shift work and into the life of a literally starving artist and working musician, The Protagonist navigates her supposed rise to fame and superstardom on a journey through spiritual awakening, coming-of-age, and intimate self-realization--guided by an omnipresent force and equipped with the power of love, magic, and music. {Enter The Multiverse.} [The Festival Project] The Festival Project, Inc.™ is a multidimensional multimedia platform which encompasses exploratory and artistic social personifications and expressions on cosmic theory, spirituality, growth, health & wellness, philosophy and theoretic dynamics in entertainment such as music, design, film, television, radio, dance and festival culture, art, fashion, literature, and science. The Festival Project™ and its subsidiary Non-Profit, The Collective Complex © aims to challenge modern artistic and philosop Explicit Bitcoin Is Dead Trey Carson Welcome to Bitcoin is Dead, the ultimate Bitcoin variety show where host Trey takes you on a journey through the ever-evolving world of Bitcoin. Each episode brings new personalities, fascinating locations, and insightful conversations with politicians, educators, and innovators shaping the future of Bitcoin. Whether you're a seasoned Bitcoiner or just starting your journey, tune in for thought-provoking discussions, unique perspectives, and a deep dive into the ideas and people driving the Bitcoin revolution. Explicit The Sacred +Profane Podcast nephtaragrace The Sacred + Profane Podcast is a provocative conversation dedicated to cementing a better future for all. We specialize in unpacking the nuances of what is considered sacred and profane, particularly focusing on sex, death, and all that pertains to the circle of life. Our aim in focusing on such ”taboo” subject matter is to demystify what is unconscious, bring to light what has been known for centuries as ”the occult,” and empower the rapid transformation that is occurring on the Planet. Explicit

Frequently Asked Questions

How long is this episode of The SportsCrit Lab with Dr. G?

This episode is 20 minutes long.

When was this The SportsCrit Lab with Dr. G episode published?

This episode was published on March 27, 2026.

What is this episode about?

This episode documents the intersectional milestones of Super Bowl LX that are often overshadowed by political debate or commercial spectacle. Rather than centering controversy, this episode archives measurable, named, and documented cultural shifts...

Can I download this The SportsCrit Lab with Dr. G episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
URL copied to clipboard!