Are Full Hotels Always The Most Profitable?

What this episode covers

Tips for converting direct bookings. Shannon and Tamie Matthews (RevenYou) discuss why full occupancy isn’t always the most profitable; how content parity drives hotel bookings; GOPPAR and RevPAR; teaching hotel revenue management with candy; why you should invite housekeeping to revenue meetings; career advice for new hoteliers; Tamie’s “go to jail” rule on staff respect.CHAPTERS00:00 Introduction and hotel revenue management career00:34 How Tamie Books Travel02:57 Converting Direct Bookings06:02 The Most Ridiculous Thing a Client Has Expected11:17 Do We Focus Too Much On 100% Occupancy?15:28 The OTA Algorithm Truth Serum27:09 Learning from Different Hotel Departments30:57 Sales vs. Revenue Management33:08 Tamie's Superpower33:16 Identifying Superpowers in Hoteliers

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Frequently Asked Questions

How long is this episode of Hotelier Huddle?

This episode is 39 minutes long.

When was this Hotelier Huddle episode published?

This episode was published on October 2, 2025.

What is this episode about?

Tips for converting direct bookings. Shannon and Tamie Matthews (RevenYou) discuss why full occupancy isn’t always the most profitable; how content parity drives hotel bookings; GOPPAR and RevPAR; teaching hotel revenue management with candy; why...

Can I download this Hotelier Huddle episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.