EPISODE · Jan 13, 2026 · 33 MIN
Are IVs Madison’s New Hot Wellness Item?
from City Cast Madison · host City Cast
Maybe you’ve seen reality TV stars and influencers recover from a night out with an IV vitamin drip at their bedside and chalked it up to a luxury exclusively for the rich and famous. But accessing IVs outside of a hospital room has become more accessible in recent years. To understand the IV vitamin therapy trend, host Bianca Martin chats with Shahayra Majumder, franchise owner of Hydrate IV Bar, which is slated to open on Madison’s west side in March. Wanna talk to us about an episode? Leave us a voicemail at 608-318-3367 or email [email protected]. We’re also on Instagram! 📧 You can get more Madison news delivered right to your inbox by subscribing to the Madison Minutes morning newsletter. 🏠 Get more from City Cast Madison when you become a City Cast Madison Neighbor. You’ll enjoy perks like ad-free listening, invitations to members only events, and more. Join the City Cast Madison Neighbors program! Looking to advertise on City Cast Madison? Check out our options for podcast and newsletter ads.
What this episode covers
Maybe you’ve seen reality TV stars and influencers recover from a night out with an IV vitamin drip at their bedside and chalked it up to a luxury exclusively for the rich and famous. But accessing IVs outside of a hospital room has become more accessible in recent years. To understand the IV vitamin therapy trend, host Bianca Martin chats with Shahayra Majumder, franchise owner of Hydrate IV Bar, which is slated to open on Madison’s west side in March. Wanna talk to us about an episode? Leave us a voicemail at 608-318-3367 or email [email protected]. We’re also on Instagram! 📧 You can get more Madison news delivered right to your inbox by subscribing to the Madison Minutes morning newsletter. 🏠 Get more from City Cast Madison when you become a City Cast Madison Neighbor. You’ll enjoy perks like ad-free listening, invitations to members only events, and more. Join the City Cast Madison Neighbors program! Looking to advertise on City Cast Madison? Check out our options for podcast and newsletter ads.
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Are IVs Madison’s New Hot Wellness Item?
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