Aug 4: How a Microsoft-Owned TikTok Would Change Digital Marketing (Ep 207)

Google Ads partners with Zapier to keep your target lists updated… how a Microsoft-owned TikTok will affect YOUR future ad campaigns… Facebook’s web chat plugin gets a welcome upgrade… Would YOU pay Twitter $5 a month to have more control over your brand’s tweets?... And in case you were curious, yes, Yelp is still evil. Today’s episode is sponsored by Podcorn.com HELP SPREAD THE WORD: • Tweet It: bit.ly/tweet-tidm to preview a tweet you can publish • Review Us: ratethispodcast.com/today ABOUT THE PODCAST: • Produced by: engageQ.com • Advertising: TodayInDigital.com/ads • Transcripts: TodayInDigital.com/scripts • Theme music: Mark Blevis (all other music licensed by Source Audio) TOD’S SOCIAL MEDIA: • Tod’s agency: engageQ.com • LinkedIn: linkedin.com/in/todmaffin • Twitter: twitter.com/todmaffin • Instagram: instagram.com/todmaffin • Facebook: facebook.com/tmaffin • TikTok: tiktok.com/@todmaffin • Twitch: twitch.tv/todmaffin  SOURCES: http://www.clixmarketing.com/blog/2020/08/03/google-ads-launches-call-recording-fe https://www.cnbc.com/2020/08/03/microsoft-confirms-talks-to-buy-tiktok-in-us.htmlature/ https://www.cnbc.com/2020/08/03/microsoft-confirms-talks-to-buy-tiktok-in-us.html https://twitter.com/MattNavarra/status/1290440904579448838/photo/1 https://support.google.com/google-ads/answer/9954560 https://www.cnbc.com/2020/08/03/microsoft-confirms-talks-to-buy-tiktok-in-us.html https://9to5mac.com/2020/07/30/facebook-raises-concerns-that-ios-14-could-harm-its-ad-business/ https://twitter.com/jlmosebach/status/1289294304100274177 https://twitter.com/jlmosebach/status/1289294304100274177 https://support.google.com/google-ads/answer/10004851 https://www.bloomberg.com/news/articles/2020-08-01/apple-buys-startup-to-turn-iphones-into-payment-terminals https://support.google.com/google-ads/answer/10007783 https://developers.google.com/search/docs/data-types/estimated-salary https://techcrunch.com/2020/08/04/messenger-launches-a-new-chat-plugin-for-business-websites-to-reach-non-facebook-customers/ https://blog.medium.com/a-more-expressive-medium-483e567b19ff --- Send in a voice message: https://anchor.fm/todayindigital/messagePrivacy & Opt-Out: https://redcircle.com/privacy