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Aumente sus ingresos con la Matriz Ansoff: estudio del caso de Google

EPISODE · Nov 9, 2020 · 12 MIN

Aumente sus ingresos con la Matriz Ansoff: estudio del caso de Google

from IBS Talks · host IBS Americas

Este podcast presenta los conceptos centrales de la Matriz Ansoff, de Igor Ansoff; y cómo esta importante herramienta puede ayudar a la planificación estratégica de su empresa. Para compreender mejor la teoria, la Profa. Elaine Mandotti presenta el estudio del caso de Google, demostrando cómo esta organización utiliza informaciones de mercados y productos para crear nuevas oportunidades para la expansión de la empresa. Para saber más sobre el mundo de la Administración de Empresas, casos recientes y modelos teóricos que revolucionaron el panorama internacional de los negocios, inscríbase en nuestro canal y active las notificaciones. https://www.youtube.com/americasbusinesschannel

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Aumente sus ingresos con la Matriz Ansoff: estudio del caso de Google

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