Ben Larson: Revolutionizing the Cannabis Beverage Industry with Emulsion Technology episode artwork

EPISODE · Jun 16, 2025 · 44 MIN

Ben Larson: Revolutionizing the Cannabis Beverage Industry with Emulsion Technology

from Free Spirits: Insights on Functional Beverages · host Lars Miller & David Gonzalez | Beverage Industry Experts & Functional Beverages

In this episode of the Free Spirits Podcast, we dive into the evolving cannabis beverage industry with Ben Larson, CEO of Vertosa. Discover how Vertosa leads the way in emulsion technology for infused beverages, impacting popular brands like Collective Project, Wunder, and Pabst High Seltzer. Ben shares his incredible journey from startup accelerator founder to navigating the complexities of the functional beverage landscape. Packed with insights on key trends like 'mood modulation' and the challenges of regulation in infused beverages, this episode is essential listening for anyone interested in the future of adult beverages. Learn why operational efficiency and transparency are crucial for success in the beverage business. Whether you're involved in the beverage sector, CPG, or simply intrigued by the innovations in functional drinks, you won't want to miss Ben's expert perspectives!Whether you’re in beverage, CPG, functional drinks, or just fascinated by what it takes to scale in this space—Ben brings clarity to one of the most misunderstood parts of the industry.📍 Find Vertosa: https://www.vertosa.com📬 Subscribe to Herbal Profiles for infused beverage news: https://herbal.beehiiv.com#Vertosa #FunctionalBeverages #BeverageIndustry #InfusedBeverages #BenLarson #CannabisBeverages #EmulsionTechnology #AdultBeverages #MoodModulation #FreeSpiritsPodcast #BeverageBusiness

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Ben Larson: Revolutionizing the Cannabis Beverage Industry with Emulsion Technology

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How long is this episode of Free Spirits: Insights on Functional Beverages?

This episode is 44 minutes long.

When was this Free Spirits: Insights on Functional Beverages episode published?

This episode was published on June 16, 2025.

What is this episode about?

In this episode of the Free Spirits Podcast, we dive into the evolving cannabis beverage industry with Ben Larson, CEO of Vertosa. Discover how Vertosa leads the way in emulsion technology for infused beverages, impacting popular brands like...

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