Building a Higher Ed Podcast Without Institutional Support

How a higher ed leader built a podcast on her own terms.Sarah Holtan, Assistant Provost of Academic Affairs at Carroll University and creator of Get Down to College Business, shares her journey as a “lone wolf” podcaster building a show outside of institutional walls. She discusses the advantages and challenges of separating her passion project from her day job, the legal and practical steps she took to protect her work, and the lessons she’s learned about setting goals, building her network, and sustaining momentum. With insights on ownership, consistency, and professional growth, this conversation offers valuable takeaways for anyone considering launching or maintaining a higher education podcast.Episode Links:Sarah Gilbert Holtan, PhD - Carroll University | LinkedInGet Down to College Business | Business & Higher Ed Podcast Higher Educational Leadership Training & College Consulting Services  Get Down to College Business Connect with UsShare Feedback & Ask Questions: [email protected] More: Continuing Studies PodcastFollow: Continuing Studies LinkedIn PageJoin LinkedIn Group: University Podcasters NetworkConnect w/ Jen: LinkedIn or  [email protected] Connect w/ Neil:  LinkedIn or [email protected]:  @namcphedran / @podiumpodcastcoYoutubeHigherEdPodsChapters:(00:00) - Introduction (04:04) - Building Networks at PodCon (05:29) - Sarah’s Journey & Hats Worn (07:17) - Launching Get Down to College Business (09:01) - Lone Wolf Podcasting (13:33) - Day Job vs. Passion Project (15:37) - From Passion Project to Personal Brand (17:55) - Building Community Through EdUp (19:03) - Talking with Your Institution (22:10) - Institutional vs. Independent Podcasts (25:31) - Pro Tips for Going Solo (29:46) - Overcoming Podfade (31:33) - Monetization & Growth (34:15) - Conclusion Join us at Higher Ed Pod Con in Cleveland, OH, July 16 - 17 2026Sign up by May 29 for Early Bird Pricing