Building one of India's Biggest YouTubers ft. Rohit Raj | The Chill Hour Ep. 36

On episode 36 of the Chill Hour we feature Rohit Raj, a new media entrepreneur. His foundations lie in events & artist management which he started building on when he was 17. He now runs multiple independent businesses popular as BB Ki Vines and BBKV Productions. He has partnered with Disney+ Hotstar to produce the most watched show in 2023 Taaza Khabar and has also helped home grown brands with their marketing campaigns to enhance their digital presence. In the podcast, Rohit shares tips for aspiring creators starting a business, insights on brand collaborations, and amusing stories about Bhuvan Bam. He also discusses the reasons behind launching BBKV Productions with Bhuvam. So sit back, relax, and enjoy this super informative yet chill conversation between Deepak and Rohit. 00:00 Episode Introduction 02:35 Rohit doesn't like Mumbai 06:20 Secret language between Rohit and Bhuvam 08:07 Why Rohit agreed to the Chill Hour podcast 09:21 Rohit sums up the Content Industry in two words 11:09 Do creators quit too early? 14:05 Predicting a future with tons of content creators 16:31 How much money can a 100k-follower creator make? 20:41 Why audiences dislike Branded Content 23:02 Lack of respect for creators 27:25 Brands Bhuvam says no to 29:09 Funny stories from Bhuvam on set 36:06 Rohit's college event management stories 38:09 What Rohit misses from his single days 40:16 Rohit's talent for gifting 44:31 When should a creator diversify? 52:49 Why Bhuvam and Rohit started BBKV production 56:50 Rohit's favorite random games 01:00:28 Rohit or Kohli: Who's the better captain? 01:01:15 Best Shahrukh Khan film of all time 01:02:41 Rohit's hypothetical Tinder bio 01:06:06 Changing friendships in the industry 01:08:11 Why Deepak got into content creation 01:13:24 Closing thoughts The Chill Hour with Deepak is a podcast curated by Deepak Pareek, a media entrepreneur, content creator, creative producer, and a sucker for good, candid conversations. The idea behind the podcast is to not have conversations around generic topics that are easily available on the internet but to have insightful, chill, and personalized conversations around life, business, content, marketing, and much more! We're having your favorite content creators, entrepreneurs, business owners, freelancers, RJs, beatboxers, artists, singers, actors, directors, and a lot more folks on the show to bring a fresh perspective and have a candid chat with them. Follow The Chill Hour: Instagram: https://www.instagram.com/thechillhourpod Twitter: https://www.twitter.com/thechillhourpod Spotify: https://open.spotify.com/show/5YKTHIhAFL2i0fDN32sOkX?si=7abdc9607e8444f5 Apple Podcasts: https://podcasts.apple.com/us/podcast/the-chill-hour-with-deepak-pareek/id1687461389 Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9hbmNob3IuZm0vcy9lMGQ2ODE1OC9wb2RjYXN0L3Jzcw Connect with Deepak here: Instagram: https://www.instagram.com/dkpareek/ LinkedIn: https://www.linkedin.com/in/dkpareek Twitter: https://www.twitter.com/dkpareek21 Facebook: https://www.facebook.com/dkpareek21 Connect with Rohit here: Instagram: https://www.instagram.com/rohitonweb LinkedIn: https://www.linkedin.com/in/rohitonweb/ Twitter: https://twitter.com/rohitonweb If you want me to come to your School/College/Organisation and deliver a speaking engagement/conduct a workshop on any topic, you can write to me at [email protected] and I'll be honored to do so. For collaborations: [email protected]